Malaysiakini Social Media

Social Box

Malaysiakini ENGLISH

   GENDER   

Male
63%
Female
37%

   AGE   

18-24
16%
25-34
37%
35-44
22%
45-54
11%
55-64
6%
65+
   3%
Social Box

Malaysiakini MALAY

   GENDER   

Male
63%
Female
37%

   AGE   

18-24
17%
25-34
38%
35-44
24%
45-54
11%
55-64
6%
65+
   3%
Social Box

Malaysiakini CHINESE
Post Reach this Week: 1.5 million
Video Views this Week: 770 k

   GENDER   

Male
59%
Female
41%

   AGE   

18-24
12%
25-34
28%
35-44
27%
45-54
18%
55-64
10%
65+
5%

Source: Facebook, September 2018

Facebook Shout-Out

Facebook Video/Article Posting

Facebook Carousel

Facebook Video/Image

Facebook Posting Package

Social Media Platform Ad Format Inventory Package Cost Guarantee Result
Malaysiakini EN Facebook
Malaysiakini BM Facebook
Malaysiakini CN Facebook
*Video / Article / Carousel + URL
(Handshake with client’s FB)
20 SHOUT-OUT Gross
RM 40,000
300,000 Views
(Video)
or
25,000 Reads / Pageviews (Article)
or
500,000 Reach (Carousel)

Notes: *Content (video & article) provided by client. / *Additional cost for boosting to target specific audience group are available.


Malaysiakini ENGLISH

   GENDER   

Male
57%
Female
43%

   AGE   

18-24
36%
25-34
55%
35-44
4%
45-54
1%
55-64
1%
65+
   1%

Malaysiakini MALAY

   GENDER   

Male
68%
Female
32%

   AGE   

18-24
21%
25-34
62%
35-44
12%
45-54
3%
55-64
1%
65+
   1%

Malaysiakini CHINESE

   GENDER   

Male
70%
Female
30%

   AGE   

18-24
33%
25-34
47%
35-44
15%
45-54
4%
55-64
1%
65+
   1%

Source: Twitter, September 2018

Twitter Article Posting

Twitter Video Posting

Twitter Posting Package

Social Media Platform Ad Format Inventory Package Cost Guarantee Result
Malaysiakini EN Twitter
Malaysiakini BM Twitter
Malaysiakini CN Twitter
Malaysiakini Instagram
*Image (2-3 pcs) size = 5 MB,
  Animated GIF size = 5 MB

*Video 30sec (sync) / 140sec (async)
20 SHOUT-OUT Gross
RM 35,000
300,000 Views
(Video)
or
25,000 Clicks
(Image/Message)

Notes: *Content (video & article) provided by client. / *Additional cost for boosting to target specific audience group are available.


Malaysiakini

   GENDER   

Male
71%
Female
29%

   AGE   

18-24
15%
25-34
35%
35-44
27%
45-54
13%
55-64
5%
65+
   2%

Source: Instagram, September 2018