Malaysiakini Social Media

Social Box

Malaysiakini ENGLISH

   GENDER   

Male
63%
Female
36%

   AGE   

18-24
21%
25-34
36%
35-44
22%
45-54
11%
55-64
6%
65+
   2.7%
Social Box

Malaysiakini MALAY

   GENDER   

Male
64%
Female
36%

   AGE   

18-24
21%
25-34
37%
35-44
22%
45-54
11%
55-64
4%
65+
   1.4%
Social Box

Malaysiakini CHINESE
Average monthly Reach : 8.4 million

   GENDER   

Male
58%
Female
41%

   AGE   

18-24
14%
25-34
28%
35-44
25%
45-54
17%
55-64
8%
65+
4%

Source: Facebook, June 2017

Facebook Shout-Out

Facebook Video/Article Posting

Facebook Top Cover

Facebook Video/Image

Facebook Posting Package

Social Media Platform Ad Format Inventory Package Cost Guarantee Result
Malaysiakini EN Facebook
Malaysiakini BM Facebook
Malaysiakini CN Facebook
*Video / Article / Message + URL
(Handshake with client’s FB)
30 SHOUT-OUT Gross
RM 20,000
500,000 Views
(Video)

100,000 Clicks
(Article/Message)
*Image with message + URL 3 Days
TOP COVER
Gross
RM 5,000

Notes: *Content (video & article) provided by client. / *Additional cost for boosting to target specific audience group are available.


Malaysiakini ENGLISH

   GENDER   

Male
62%
Female
38%

   AGE   

18-24
40%
25-34
48%
35-44
5%
45-54
1%
55-64
1%
65+
   1%

Malaysiakini MALAY

   GENDER   

Male
77%
Female
23%

   AGE   

18-24
19%
25-34
59%
35-44
15%
45-54
4%
55-64
1%
65+
   1%

Malaysiakini CHINESE

   GENDER   

Male
76%
Female
24%

   AGE   

18-24
30%
25-34
48%
35-44
15%
45-54
4%
55-64
1%
65+
   1%

Source: Twitter, June 2017

Twitter Article Posting

Twitter Video Posting

Twitter Posting Package

Social Media Platform Ad Format Inventory Package Cost Guarantee Result
Malaysiakini EN Twitter
Malaysiakini BM Twitter
Malaysiakini CN Twitter
*Image (2-3 pcs) size = 5 MB,
  Animated GIF size = 5 MB

*Video 30sec (sync) / 140sec (async)
30 SHOUT-OUT Gross
RM 20,000
300,000 Views
(Video)

60,000 Clicks
(Article/Message)

Notes: *Content (video & article) provided by client. / *Additional cost for boosting to target specific audience group are available.


Malaysiakini

   GENDER   

Male
73%
Female
27%

   AGE   

18-24
16%
25-34
35%
35-44
27%
45-54
13%
55-64
4%
65+
   2%

Source: Instagram, June 2017